Rand Fishkin CEO & Co-Founder of SEOmoz, a leader in the field of search engine optimization tools, resources & community came to Scotland in February 2010 to help launch the OnlineXcellence initiative.
In 2009, he co-authored the Art of SEO from O'Reilly Media and was named among the 30 Best Young Tech Entrepreneurs Under 30 by BusinessWeek.
Rand has been written about it in The Seattle Times, Newsweek and the NY Times among others and keynoted conferences on search around the world. He's particularly passionate about the SEOmoz blog, read by tens of thousands of search professionals each day.
At the end of 2009 Rand was voted into the top 10 of the 100 most influential online marketers of 2009. In his miniscule spare time, Rand enjoys the company of his amazing wife, Geraldine.
Roy Gardner studied at Central College in 1993 completing the first ever HND Advertising & PR course to run in Scotland.
Moving into employment straight from College, he managed to secure a position within one of Scotland's largest Advertising Agencies.
Having spent over 8 years in various agencies across the Ad industry he moved into Education and in September 2004 began a career in Marketing with Central College.
In this time Roy has been responsible for numerous product launches, rebranding projects and general promotional activity for the college.
At the beginning of 2009 he was appointed as Head of Marketing, Business & International Partnerships as part of the Senior Management Team and is tasked with looking after the commercial activity of the college.
Brian Mathers MD and founder of ICTAdvisor.com is a professional online marketing consultant and practitioner who is educating, prodding and cajoling those businesses involved in online marketing and operating websites about conversion rates and accountability.
An obsessive passion for on-site SEO, linkbuilding and web accessibility and with 14 years experience in the field of online business growth behind him, Brian has worked on hundreds of websites, in every kind of industry.
Brian tries his best in being a pioneer and visionary and the efforts he has made on behalf of web design, web marketing, web analytics, website testing, web copywriting, usability, persuasion and conversion principles is relentless.
He hopes that both businesses and the web design Internet marketing community appreciates his openness and willingness to share. His key role is project management consultancy guiding both the business owner and the chosen web design and marketing teams who work with him to bring online success to any size of business.
Adrian Bereziuk formed SMART Partnerships Ltd in 2001 but has been actively involved in an ICT consultancy role since 1999, bringing over 30 years of commercial experience to companies he engages with - yes - he is older than he looks!.
He has run successful companies for over 25 years and when he is not at the helm of his own business, he has been employed at senior level often to get back to the reality of other business sectors.
Focusing on, but not exclusive to 'e-Business' project related matters, much of his consultancy role has been relative to business growth enabled by technology and the implementation of better working practices and opportunity identification. Much of Adrian's experience comes directly from 'shop floor' experience so is happy conversing with all levels of staff from Boardroom downwards.
As well as being a seasoned relationship developer, Adrian is an experienced PRINCE 2 Practitioner project management consultant with over 10 years experience in the field of business growth, IT and e-business consultancy and has had considerable experience in working for both the public and private sectors and understands the drivers needed to bring projects to life and to reach target markets and customers. As always, he is supported by his wonderful fiancee Isabel.
