CONTENT STRATEGY MANAGEMENT COURSE IN GLASGOW SCOTLAND

This course module will help ensure:

• Goal pages engage customers to buy, sign up or interact with website pages
• You learn to write web content that sells the page
• You understand how to present text on the page
• You learn how to grab the readers attention in seconds with your content
• You learn how to optimise your text content for search engines to spider
• You are shown how to use tools that ensure the text has a readable score for the audience that it's intended for
• You learn about published web pages as to what effect this has on website architecture and the sites relationship with search engines
  (TRAINING TIME = 4 HOURS)